The Travel Career Connexxions Opportunities Newsletter
04/25/06
The only weekly newsletter detailing essential trends, news and
top executive moves in travel. Opportunities is a free
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industry opportunities in the making. Whether you are in
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This week in Opportunities:
Survey Reveals Trends in Business Travel
Report: Travelers Planning Summer Vacations Early
Survey: Most Consumers Not Buying Direct
Executive Movers! See who's going where?
Travel Executive Employment Report
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Did you know? As of 04/25/06 there are 181 executive-level
travel jobs published in the Travel Career Connexxions
employment report. Positions include VP Product Operations
(04/24), Senior Vice President of Development (04/24),
Director/Vice President (04/24), Account Director (04/20),
Director - Direct Marketing (04/13), People & Leadership
Development Department Director Employment (04/20) and more. It
only takes one person to fill the job of a lifetime - and that
someone could be you! http://www.TravelExecutive.com
OPPORTUNITIES NEWS & TRENDS
Survey Reveals Trends in Business Travel
Hotels are doing a much better job of providing personalized
service than they have previously, according to results of a
survey of business travelers released by Accenture. Nearly
one-third (31 percent) of the more than 1,100 U.S. business
travelers surveyed said that hotels recognize them as frequent
customers and tailor reservations to fit their basic
preferences, from room location to pillow type. This is a
significant improvement from last Fall's business travel
survey, when fewer than one in five respondents (18 percent)
said they were recognized as frequent guests and received
customized service. However, according to the latest business
travel survey, 40 percent of respondents have not redeemed any
points from airline reward programs and 56 percent have not
redeemed any hotel reward program points. Half (50 percent) of
those surveyed have not used hotel rewards because too many
points are required. For airline travel, 42 percent of
respondents said they have not redeemed any miles because of
restrictive blackout dates. When asked what they would use
airline miles for, 51 percent said they would redeem them for a
free flight, while 32 percent said they would request a seat
upgrade. When business travelers do dip into their points, most
of those surveyed said they use them the same way they earned
them, frequent flyer programs for free airline tickets and
hotel reward points for free hotel stays. Online flight
bookings continue to soar as 76 percent of those surveyed said
they use the Internet as their primary method to make airline
reservations, up from 57 percent in the 2003 survey. Business
travelers continue to expand their use of the Internet to book
hotel reservations. More than three-quarters (83 percent) of
respondents said they had used the Internet to book a hotel
room, up from 76 percent in the previous business travel
survey. Other key business travel survey findings include:
Chicago remains the city most respondents plan to visit, but
its popularity is slipping, as 27 percent of respondents in the
most recent survey cited it as their primary destination,
compared with 32 percent in the previous survey. Close on its
heels are New York (24 percent), San Francisco (21 percent) and
Washington, D.C. (20 percent). Travelers embrace kiosks. Among
the 89 percent of respondents using airport kiosks, more than
two-thirds (68 percent) said they find it more convenient than
checking in with an agent. Of those who have not used kiosks,
33 percent say they use online check-in instead, up from 22
percent in the last survey. Proximity to business meetings
trumps price as the top factor influencing where business
travelers stay. Respondents report that reward point
accumulation is the least important factor. More than half (59
percent) of respondents said that convenient schedule is the
top influencer in choice of airline, while one-third (34
percent) cited frequent flyer programs as most influential.
More than three-quarters (79 percent) said they would increase
their use of low-cost carriers if those carriers offered more
flights into main airports. The Web-based survey of 1,128 U.S.
business travelers who traveled more than 300 miles in the last
six months was fielded in March 2006.
Report: Travelers Planning Summer Vacations Early
Expedia.com has introduced the first issue of its quarterly
report, Expedia Travel Trendwatch, which focuses on the
upcoming summer travel season. According to the report, an
April Expedia.com survey revealed that the vast majority (85
percent) of U.S. adults who are planning to travel this summer
have already booked or will book their travel plans at least
one month in advance. In addition, the Travel Industry
Association of America (TIA) said one in every three U.S.
travelers is planning travel earlier this year than they did in
2005, with many already committed to plans for their longest
summer trip. Despite generally higher airline ticket prices,
demand for summer travel remains steady. According to the
Expedia report, 55 percent of U.S. adults plan to fly as much
this summer as last summer and six percent say that they plan
on flying more despite rising airline ticket prices in 2006.
Additionally, the Air Transport Association recently reported
that airfares in the U.S. rose 10.6 percent for January and
February 2006, over the same period in 2005. Also despite
higher prices, crowds and a relatively weak dollar, Europe
remains a hit with Americans this summer. According to British
Airways, bookings for spring and summer trips to the U.K. in
2006 are stronger compared with the same period in 2005. The
report also asserts that summer vacationers are better informed
and more prepared than ever, thanks to the Internet. A recent
TIA survey indicated 78 percent of online travelers (79 million
Americans) turned to the Internet for travel or destination
information in 2005 -- a 15 percent jump over 2004. To view the
full report or for additional information on these trends,
please visit www.expedia.com/trendwatch.
Survey: Most Consumers Not Buying Direct
Though supplier Web site usage in the U.S. has gained momentum,
more online travelers still use online travel agencies than
buy direct, according to the latest consumer survey results
from PhoCusWright Inc. But channel usage varies depending on
the type of traveler, the destination, and the products being
purchased. Online buyers have formed definite allegiances to
certain types of Web sites when purchasing different leisure
travel components. These findings and others are now published
in a new research report from PhoCusWright Inc., The
PhoCusWright Consumer Travel Trends Survey Eighth Edition. For
example, consumers are much more likely to use an intermediary
for combination purchases than supplier sites - three in 10
travelers who typically buy travel online use an online travel
agency for these products, compared to one in 10 who use a
supplier site. They're also more likely to use an online travel
agency to purchase add-ons such as sightseeing tours and event
tickets. Their behavior changes, however, when making
individual air and hotel purchases. When purchasing these
individual components, they often rely more on supplier Web
sites than online travel agencies. Among online travelers who
usually buy travel online, supplier Web sites are the top
choice for their online hotel and car rental purchases. This
suggests that online buyers still use multiple Web sites for
individual components. Suppliers Offer More Luxury. Those
online travelers purchasing direct from suppliers (either
online or offline) are significantly more likely to stay at
luxury accommodations than are online travel agency purchasers
(39% vs. 30%). International Travelers Still, Slightly, Prefer
the Phone. While the Internet is actively being used for
domestic and international travel, offline channels remain the
most popular means for international purchases. In fact, more
than four in 10 online travelers usually purchase it offline,
versus the one third who usually purchase international travel
online. Because air is perceived as a commodity purchase,
online travelers are easily swayed by lower prices to purchase
directly from an airline. This "switching" occurs at a rate
(55%) almost double that of other components such as hotels
(31%) and car rental companies (24%). The number one reason why
online travel shoppers switch sites is still, overwhelmingly,
price. Half of all online shoppers (51%) switched to an
alternative method when purchasing travel for this reason. The
next two most influential forces, convenience and selection,
were each at less than 10%. For the survey, online travelers
are U.S. adults who have taken a commercial air trip in the
past year, stayed at a hotel in the past year AND used the
Internet in the past 30 days.
OPPORTUNITIES EXECUTIVE MOVERS!
AIRLINES: Northwest Airlines has announced that it is making
several executive appointments and increasing the
responsibilities of three other officers as it reorganizes its
operations group. Crystal Knotek has been named senior vice
president-ground operations. She replaces Robert Isom, who left
Northwest for another position. Knotek is now responsible for
customer service and ground operations at Northwest, reporting
to Andrew Roberts, executive vice president-operations. She had
been serving as vice president-reservations and customer care.
Chris Collette has been named vice president-finance and
staffing for the airline's ground operations and will report to
Knotek. He replaces Glenn Woythaler, vice president-customer
service planning, who has decided to leave Northwest. Collette
formerly was managing director-technical operations finance and
planning. Northwest also announced that Tim Rainey has been
named to a broader role as senior vice president-flight and
in-flight operations, consolidating the two organizations into
a single function. Rainey formerly was senior vice
president-flight operations. In addition, Ken Hylander, vice
president-safety and engineering and chief safety officer, has
now assumed responsibility for all safety and quality activity
within the operations group...US Airways Group, Inc., has
announced that Brad Beakley has been named vice president,
reservations and inventory services. In his new position,
Beakley will oversee worldwide reservations, customer call
centers and inventory services, which provides the intermediary
between front line reservations, airport operations and
revenue management. Beakley previously held the position of
managing director, revenue management at US Airways. The
airline also appointed Tom Trenga to the position of vice
president, revenue management. Trenga's new responsibilities
include managing the airline's revenue management functions,
including pricing and tariffs, yield management and revenue
analysis. Trenga was previously a managing director in the
airline's revenue management department. Prior to joining US
Airways in 2003 Beakley spent more than 10 years in revenue
management related positions at American Airlines, SABRE and
AMR Services. He began his career at American working in
reservations. Beakley holds a bachelor's of business
administration from Abilene Christian University, Abilene,
Texas. Trenga joined US Airways merger partner America West
Airlines in 1996 as a route planning and scheduling analyst.
Throughout his tenure with America West he has served as
director, Internet distribution, senior director, pricing and
tariffs and senior director, yield management. Trenga holds a
master of business administration from Vanderbilt University,
Nashville, Tenn. and a bachelor of arts in economics from
Cornell University, Ithaca, New York...UAL Corporation, parent
company of United Airlines, has named Sean Donohue vice
president-customer experience, a newly created position that
will refine and improve how United interacts with its
customers, and further the company's strategy of developing
targeted products and services for them, with the ultimate goal
to drive greater customer satisfaction. Donohue launched Ted,
the company's low fare service, and explus, United's new
regional jet service featuring first class and Economy Plus.
During his 22 years with United, Donohue has held various
leadership positions in sales and operations. The company did
not immediately name a replacement for Donohue. In the interim,
Donohue's former organization, including United Express, Ted
and operations functions, will report to Pete McDonald,
executive vice president and chief operating officer.
HOTELS & RESORTS: Officials of Noble Investment Group, an
owner/operator of upscale and premium branded hotels, has
announced that it has named Susan E. Benshoff corporate
director of revenue management and Nelson F. Garrido vice
president of information technology. A 17-year hospitality
technology veteran, Garrido joined Noble from Dolce
International Hotels, Resorts & Conference Centers, where he
held a variety of positions culminating in senior director of
global technology. In his new position, he will be responsible
for the technology strategy and systems for Noble's asset
portfolio. Garrido received his B.B.A. in Business Computer
Information Systems from Hofstra University. Prior to joining
Noble, Benshoff was central director of revenue management for
Wyndham International. She has received numerous awards for
property performance, including the Excellence in Revenue
Management Award and the Circle of Excellence-Achiever's Circle
in 2003, 2004 and 2005 for the Wyndham portfolio. Benshoff was
awarded her Bachelor of Arts in Speech Communications from
Shippensburg University...Crestline Hotels & Resorts, Inc. has
announced the appointment of Stanley A. Winnie as Director of
Sales and Marketing for the Crowne Plaza St. Paul Riverfront
Hotel. Winnie joins Crestline Hotels & Resorts from Gold
Key/PHR Hotels & Resorts in Virginia Beach, VA, where he held
several management positions including senior director of
regional marketing and corporate director of marketing and
sales. His 17 year hospitality management experience also
includes several sales and marketing positions with Vista Host
Hotels, as well as operations management. Winnie is a graduate
of the State University of New York, Institute of Technology at
Utica/Rome, NY. He is active in the hospitality industry and
has won numerous accolades for his business achievements...
FelCor Lodging Trust Incorporated has announced Daniel A. Jorns
as Vice President of Asset Management. Jorns was most recently
Senior Vice President of Hotel Operations/Full Service Division
for Interstate Hotels and Resorts, Inc. During his tenure with
Interstate, he held various management positions including
Executive Vice President of Hotel Operations/Inns Division.
Jorns began his 20-year hospitality career with American
General Hospitality in 1982 and served in multiple roles
including Vice President of Hotel Operations, General Manager
and Regional Director of Sales and Marketing. Jorns received
both a Master of Science and a Bachelor of Arts degree from
Oklahoma State University...Crescent Hospitality Corporation
announced that it has named William F. Driscoll vice president
of business development. In his new role, Driscoll will oversee
the company's business development strategy, which includes
hotel management, investment and acquisition opportunities.
Prior to joining Crescent, Driscoll served as vice president of
operations for Merritt Hospitality, an independent hotel
management company and a wholly- owned subsidiary of HEI
Hospitality, LLC. In that position,he oversaw a portfolio of
full-service, upper upscale hotels with annual revenues in
excess of $140 million. Prior to that, he held a number of
positions with MeriStar Hotels & Resorts and its predecessor
companies, culminating with vice president of operations.
Driscoll received his Bachelor of Science in Hotel Restaurant
Institution Management from Penn State University.
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